Skip to content
+52 (55) 8236 0900 México DF
+58 424-593-9804 Barquisimeto
+1 (954) 825-5182 Miami
+1 (863) 359-4361 Sebring
+1 (437) 677-7675 Toronto
+1 (604) 805-4431 Vancouver
Home
Services
Social Media Marketing
SEO / Social Network Listing (SNL)
Content Creation
Website Design
Logo Design
Brief
Website Brief
Social Media Planner Brief
Buyer Personas Brief
Branches
Mexico, DF (Only Spanish)
Miami, USA
Orlando, USA
Sebring, USA
Toronto, Canada
Vancouver, Canada
West Palm Beach, USA
Contact Us
Home
Services
Social Media Marketing
SEO / Social Network Listing (SNL)
Content Creation
Website Design
Logo Design
Brief
Website Brief
Social Media Planner Brief
Buyer Personas Brief
Branches
Mexico, DF (Only Spanish)
Miami, USA
Orlando, USA
Sebring, USA
Toronto, Canada
Vancouver, Canada
West Palm Beach, USA
Contact Us
Home
Services
Social Media Marketing
SEO / Social Network Listing (SNL)
Content Creation
Website Design
Logo Design
Brief
Website Brief
Social Media Planner Brief
Buyer Personas Brief
Branches
Mexico, DF (Only Spanish)
Miami, USA
Orlando, USA
Sebring, USA
Toronto, Canada
Vancouver, Canada
West Palm Beach, USA
Contact Us
Home
Services
Social Media Marketing
SEO / Social Network Listing (SNL)
Content Creation
Website Design
Logo Design
Brief
Website Brief
Social Media Planner Brief
Buyer Personas Brief
Branches
Mexico, DF (Only Spanish)
Miami, USA
Orlando, USA
Sebring, USA
Toronto, Canada
Vancouver, Canada
West Palm Beach, USA
Contact Us
Buyer Personas Brief
Buyer Personas
Buyer Persona Fictitious Name
(Required)
1. Demographics
Age: What is your age group?
(Required)
Under 18
18–24
25–34
35–44
45–54
55+
Gender: How do you identify?
(Required)
Agender
Bigender
Cisgender
Nonbinary
Genderqueer
Genderfluid
Transgender
Female
Intersex
Gender nonconforming
Male
Gender expression
Cis female
Transgender man
Demigender
Androgyne
Binary
Pangender
Transgender woman
Two-Spirit
Androgynous
Gender dysphoria
Gender identity
Marital Status
(Required)
Married
Divorced
Separated
Widowed
Never married
Dirección
City
State / Province / Region
ZIP / Postal Code
Afghanistan
Albania
Algeria
American Samoa
Andorra
Angola
Anguilla
Antarctica
Antigua and Barbuda
Argentina
Armenia
Aruba
Australia
Austria
Azerbaijan
Bahamas
Bahrain
Bangladesh
Barbados
Belarus
Belgium
Belize
Benin
Bermuda
Bhutan
Bolivia
Bonaire, Sint Eustatius and Saba
Bosnia and Herzegovina
Botswana
Bouvet Island
Brazil
British Indian Ocean Territory
Brunei Darussalam
Bulgaria
Burkina Faso
Burundi
Cabo Verde
Cambodia
Cameroon
Canada
Cayman Islands
Central African Republic
Chad
Chile
China
Christmas Island
Cocos Islands
Colombia
Comoros
Congo
Congo, Democratic Republic of the
Cook Islands
Costa Rica
Croatia
Cuba
Curaçao
Cyprus
Czechia
Côte d'Ivoire
Denmark
Djibouti
Dominica
Dominican Republic
Ecuador
Egypt
El Salvador
Equatorial Guinea
Eritrea
Estonia
Eswatini
Ethiopia
Falkland Islands
Faroe Islands
Fiji
Finland
France
French Guiana
French Polynesia
French Southern Territories
Gabon
Gambia
Georgia
Germany
Ghana
Gibraltar
Greece
Greenland
Grenada
Guadeloupe
Guam
Guatemala
Guernsey
Guinea
Guinea-Bissau
Guyana
Haiti
Heard Island and McDonald Islands
Holy See
Honduras
Hong Kong
Hungary
Iceland
India
Indonesia
Iran
Iraq
Ireland
Isle of Man
Israel
Italy
Jamaica
Japan
Jersey
Jordan
Kazakhstan
Kenya
Kiribati
Korea, Democratic People's Republic of
Korea, Republic of
Kuwait
Kyrgyzstan
Lao People's Democratic Republic
Latvia
Lebanon
Lesotho
Liberia
Libya
Liechtenstein
Lithuania
Luxembourg
Macao
Madagascar
Malawi
Malaysia
Maldives
Mali
Malta
Marshall Islands
Martinique
Mauritania
Mauritius
Mayotte
Mexico
Micronesia
Moldova
Monaco
Mongolia
Montenegro
Montserrat
Morocco
Mozambique
Myanmar
Namibia
Nauru
Nepal
Netherlands
New Caledonia
New Zealand
Nicaragua
Niger
Nigeria
Niue
Norfolk Island
North Macedonia
Northern Mariana Islands
Norway
Oman
Pakistan
Palau
Palestine, State of
Panama
Papua New Guinea
Paraguay
Peru
Philippines
Pitcairn
Poland
Portugal
Puerto Rico
Qatar
Romania
Russian Federation
Rwanda
Réunion
Saint Barthélemy
Saint Helena, Ascension and Tristan da Cunha
Saint Kitts and Nevis
Saint Lucia
Saint Martin
Saint Pierre and Miquelon
Saint Vincent and the Grenadines
Samoa
San Marino
Sao Tome and Principe
Saudi Arabia
Senegal
Serbia
Seychelles
Sierra Leone
Singapore
Sint Maarten
Slovakia
Slovenia
Solomon Islands
Somalia
South Africa
South Georgia and the South Sandwich Islands
South Sudan
Spain
Sri Lanka
Sudan
Suriname
Svalbard and Jan Mayen
Sweden
Switzerland
Syria Arab Republic
Taiwan
Tajikistan
Tanzania, the United Republic of
Thailand
Timor-Leste
Togo
Tokelau
Tonga
Trinidad and Tobago
Tunisia
Turkmenistan
Turks and Caicos Islands
Tuvalu
Türkiye
US Minor Outlying Islands
Uganda
Ukraine
United Arab Emirates
United Kingdom
United States
Uruguay
Uzbekistan
Vanuatu
Venezuela
Viet Nam
Virgin Islands, British
Virgin Islands, U.S.
Wallis and Futuna
Western Sahara
Yemen
Zambia
Zimbabwe
Ã…land Islands
Country
Family: Do you have children?
(Required)
Children
Age
Add
Remove
Education: What is your highest level of education?
(Required)
None
High School
Associated Degree
Bachelor’s
Master’s
PhD
Occupation: What do you do for a living?
(Required)
Income Level: What is your annual household income range?
(Required)
<$25k
$25k–$100k
$100k–$500k
$500k+
2. Goals and Motivations
What are your top 3 personal or professional goals?
(Required)
(e.g., advancing in your career, improving health, spending time with family, financial stability)
What motivates you to achieve these goals?
(Required)
Sin What makes you feel accomplished in life?
(Required)
3. Challenges and Pain Points
What are the biggest challenges or frustrations in your daily life?
(Required)
What holds you back from achieving your goals?
(Required)
What problems are you trying to solve when you buy products or services like ours?
(Required)
Have you had any negative experiences with products or services like ours? If so, what happened?
(Required)
4. Shopping Behavior
How do you prefer to shop?
(Required)
online
in-store
via social media
Select All
(e.g., online, in-store, via social media, etc.)
How often do you purchase products or services like ours?
(Required)
What factors influence your purchasing decisions?
(Required)
price
quality
convenience
customer reviews
brand reputation
What brands or companies do you typically buy from in our category?
(Required)
Do you rely on recommendations or reviews before buying?
(Required)
What makes you return to a brand or product?
(Required)
Have you interacted with our brand before? If yes, what was your experience?
(Required)
5. Social Media Behavior
Which social media platforms do you use most often?
(Required)
Facebook
Instagram
TikTok
LinkedIn
Twitter/X
Pinterest
WhatsApp
YouTube
Thread
Other
How much time do you spend on social media daily?
(Required)
< 1 hour
1-2 hours
2-4 hours
4-6 hours
> 6 hours
What kind of content do you engage with?
(Required)
videos
blog posts
memes
tutorials
product reviews
Do you follow brands on social media? If so, why?
(Required)
What type of content do you expect from brands on social media?
(Required)
6. Psychographics (Interests and Preferences)
What are your hobbies or interests?
(Required)
What kind of entertainment do you enjoy?
(Required)
movies
music
sports
reading
Select All
What causes or values are most important to you?
(Required)
sustainability
inclusivity
community
innovation
Select All
What causes or values are most important to you?
(Required)
sustainability
inclusivity
community
innovation
Select All
What topics do you like to learn about or stay informed on?
(Required)
How do you spend your free time?
(Required)
7. Communication Preferences
What type of content do you find helpful from a brand?
(Required)
how-to guides
product recommendations
promotions
stories
How do you prefer to communicate with brands?
(Required)
email
social media DMs
phone
chatbots
Select All
Do you prefer formal or casual communication?
(Required)
8. Feedback
What made you choose our brand over competitors?
(Required)
What would you improve about your experience with our brand?
(Required)
What would make you recommend our brand to someone else?
(Required)
CAPTCHA
Name
This field is for validation purposes and should be left unchanged.